No, I actually do not like that

The presumptuousness of this one gets me. It’s off target, sure; I write about science, and this is about music. But the PR person marked the email as “high priority”, and then helpfully informed me that she knows I like to receive her PR. How, exactly, does she know this?

Dear [redacted],
We know that you always like to receive our latest news at the earliest possible date. Please find below our new media alert which we are sure will be of interest to you and your readers.
As always, please do not hesitate to get in touch if you have any questions or would like to review any of our products.


IK Multimedia adds SampleMoog™ Mobile Edition
and Inter-App Audio in SampleTank
for iPhone, iPad and iPod touch

New version of SampleTank for iOS adds availability of the SampleMoog™
collection of instruments – the most sought after vintage
and modern Moog synthesizers of all time

November 26, 2013 – IK Multimedia, the leader in mobile music-creation apps and accessories for iPhone, iPad and iPod touch, is pleased to announce a new version of SampleTank, the premium virtual instrument and sound module for iPhone, iPad and iPod touch that gives mobile musicians access to the SampleMoog™ – Mobile Edition collection of instrument sounds, plus adds Inter-App Audio features allowing SampleTank to run as an instrument app for Inter-App Audio compatible recording apps like GarageBand for iPhone, iPad and iPod touch.

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